Content Writer

Mumbai | 1 to 3 years of experience

Responsibilities:

· Create content to be used across various media and PR platforms, developing creative concepts for consideration
· Create and update marketing collateral including presentations, brochures, case studies, white papers, web content, newsletters, signage, ads and sales tools
· Work on all brand websites, developing, editing and maintaining content, including fund manager interviews, articles, newsletters and video/podcast content, etc.
· Edit and review reports/communication submitted by research and customer service channels
· Execute all internal and external content and communication
· Work with management to disseminate the company’s planned messages to print, TV and online media/journalists/press
· Optimize content across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc) to engage with various audiences
· Work with multi-functional teams on contests, exhibits, marketing campaigns (offline and online) for clients, to increase product awareness and promote branding
· Develop and maintain company and solutions branding and visual identity guidelines and ensure consistent adherence to guidelines for all PR and marketing materials and activities
· Responsible for content promotion of company’s websites and social media marketing
· Build a strong branding for our business by reaching out to investors and media

Requirements:

Excellent verbal and written communication skills
Keen interest in investment products and financial planning-related news
Able to effectively work under tight deadlines and manage multiple projects independently and simultaneously
Strong organizational skills and attention to detail
Able to make recommendations and work independently on most projects and programs
Self-starter with the ability to work in a very fast paced environment